We’re in the “ber” months now. And September signals the start of most retailers’ favorite time of the year—the holiday season. During this period, stores get more traffic and shoppers are more willing to spend. It can get pretty crazy sometimes, as you know.
Needless to say, your store should be able to adjust to the increase in activity in order to meet the demand. Additionally, running holiday season promos is almost a must, as it could significantly boost your sales. Start brainstorming for your holiday offerings as early as now. But on top of those, one more thing that you should do is to adjust your website’s presentation and content. It’s because consumer habits tend to change drastically during the holidays—and your site should reflect this change. The awesome guys at WooThemes created a guide to help you with come up with content that’s tailor-fit for the season. Click here to see it. And just like with the holiday offers, it’s best to start as early as today when it comes to planning your site content strategies.